Signal
in action
Results don’t come from doing more. They come from finding the signal that matters and cutting the noise. Here are a few ways I’ve helped leaders do just that.
From reactive to strategic
A $200M consulting firm was drowning in tactical marketing with no unifying direction. We reframed their brand, rebuilt their site, and aligned marketing to sales priorities.
Outcome
3x increase in qualified pipeline within 12 months.
Consulting
Firm
Finding clarity in complexity
A health services company had dozens of disconnected campaigns but no strategy. By applying Signal > Noise, we focused their efforts on one core value prop.
Outcome
Shorter sales cycles and double-digit revenue growth.
Health
Services
The outsider advantage
A SaaS startup kept guessing at positioning. I ran a market insight process that revealed the true customer signal.
Outcome
New messaging and go-to-market plan that attracted their first enterprise deals.
SaaS
Startup
Cutting the clutter to scale
A regional healthcare provider had 15 marketing initiatives running with no clear priority. By stripping back to three core programs tied directly to growth goals, the team finally had focus.
Outcome
90% of activity eliminated, with 100% of resources aligned to revenue-driving work.
Healthcare
Provider
What clients say
Testimonials

Will Welch
CALTECH (an Integris Company)

Ken Salyer

Glen Collins

Kelly Christensen

Allen Rodarte

Jake Ek
Andy Slipher is a big picture thinker and a highly practical marketing strategist who has helped us launch new services and grow our revenue as a result.
Andy's insight for both marketing and strategy is impressive. In the short time he's worked with us, he's proven his value for strengthening our position and needs in a competitive marketplace.
Andy has a true talent for marketing strategy. He's one of those rare individuals who understands both its concept and practice. In our time working with Andy, we've partnered on some outstanding projects that have yielded positive outcomes for everyone involved — especially clients.
Andy is a consummate professional; meticulous and prompt, conscientious while also able to think out of the box. He has consistently provided very high value services and input to The Dallas Morning News to the outcomes of improved revenues from our B2B clientele.
I worked with Andy during my tenure at CalTech. In that time, Andy played a vital role in the exponential growth of the organization - with revenue growth of 275%. CalTech was elevated from a local IT provider to a national player in the MSP space - garnering the attention of the eventual buyers of the company.
Since working with Andy, our entire marketing function at Equinox has become clearer, more structured, and directly tied to outcomes. He helped us build the foundational systems that now bring in new clients for us. You can also count on Andy to have your business’s best interests at heart. He’s not afraid to explore new ideas and push the boundaries of marketing to deliver real results. And yet, he also knows when to rely on proven strategies that consistently achieve business goals.
Isn’t it time for you to see results that signal?
Stop chasing activity. Start creating outcomes.